Wonderful Copenhagen
Legacy Lab

Process and toolkit

Copenhagen Legacy Lab offers a carefully designed process, which aims to inspire associations and local stakeholders to develop and commit to activities that leave a lasting, positive and sustainable impact on both the association and destination.

The process

The process follows four main steps:

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STEP 1: LEGACY GOAL SETTING

Copenhagen Legacy Lab initially engages association leadership in a reflection on and assesment of the legacy potentials their congress might drive, including defining clear legacy goals and setting up the right evaluation indicators for measuring the impact of legacy activities.

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STEP 2: LOCAL STAKEHOLDER ENGAGEMENT

We facilitate the mapping and engagement of the most important and relevant local stakeholders and drive the same process of identifying the strategic aims and goals for the destination as with association leadership.

Building on Danish traditions for cross-sectoral partnerships, particular emphasis is placed on securing a broad stakeholder collaboration.

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STEP 3: CO-CREATION

The cornerstone of the Copenhagen Legacy Lab process is the facilitation of an ideation workshop, where association leadership and key stakeholders align their respective visions, strategies and legacy goals for the congress and subsequently engage in the co-creation of potential activities to support the desired legacy outcomes.

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STEP 4: FOLLOW UP AND IMPLEMENTATION

Copenhagen Legacy Lab will monitor the consolidation and development progress of the agreed upon activities and offer support, counselling and encouragement to all working groups. The main responsibility for implementation rest with the working groups.

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Requirements

To ensure success we expect full commitment and active participation from all parties involved and will enter partnership with associations on the following criteria:

The association must have either a strong legacy purpose, or a clear desire to develop one. Ideally, this is reflected in the congress RFP.

Legacy development is a strategic choice and the process must be embedded at management level of the congress association.

Ideally, our partnership commences in the bidding phase. For a congress that has already been decided to Copenhagen the process needs to be initiated at the latest two years prior to the event taking place.

Everyone involved is expected to contribute with resources to the process in terms of time, dedication and know-how. Time for the strategic alignment of legacy goals and time to participate in the ideation workshop. Time to develop and implement the activities lie only with the working groups that have initiated them. Financial and in-kind contributions are at your discretion but not a requirement.

To ensure a strong stakeholder group, the theme of the congress ideally falls under one of Copenhagen’s main sectors: Life Science, Cleantech, Energy, ICT & Tech, Food, Sustainability or Architecture & Design. Other sectors may be considered if they rep-resent a developing stronghold.

Local stakeholders contribute with much of the resources for the development and implementation of legacy activities. Their commitment is crucial for the success of the project and must be verified before a process can be commenced.

The process is only offered to congresses held in Copenhagen. We do however strongly encourage that a continuation of legacy creation is carried on to the next destination too. 

Bettina Reventlow-Mourier
Any questions?

Deputy Convention Director - Head of Congress

brm@woco.dk