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Empowering customers to make more sustainable choices

Photo: Guldsmeden Hotels

Increasing customer awareness of the wide range of sustainable solutions, services and products within the Danish business event industry to customers.

Initiative 9: Top rankings in international benchmarks to be strengthened by working strategically on sustainability.

Initiative 10: Communication of the sector's sustainable initiatives to support companies in Danish business- and meeting industry in communicating their own sustainability initiatives.

Initiative 11: Outreach and legacy as a strong competitive parameter to increase international meetings and congress clients' awareness of Denmark’s focus in the area.